| Book | Save | ||
| 1 | Title: | Satisfaction guaranteed: the making of the American mass market | |
| Creator: | Strasser, Susan, 1948- | ||
| Publication: | Smithsonian Institution Press, Washington, D.C,[1995] | ||
| Notes: | Originally published: New York : Pantheon Books, c1989. Includes bibliographical references (p. [293]-326) and index. | ||
| Call #: | HF5813 U6S89 1995 | ||
| Extent: | xi, 339 p. : ill. ; 23 cm. | ||
| Subjects: | Advertising -- United States -- Psychological aspects -- History | Consumers -- United States -- History | Sales promotion -- United States -- History | Brand name products -- United States -- History | ||
| View Full Catalog Record | |||